eTail Canada 2014 (past event)

05 - 07 May, 2014

Hyatt Regency Toronto, Toronto, ON

Contact Us: 1.646.200.7530

View the Latest Edition of eTail Canada Here >>

Speakers

Speaker

Bill Baker
President
Consonant Skincare
Sam Barnes
President
Interface Industries
Tammy Butterfield
Director, eCommerce
Sears Canada
Drew Cashmore
Sr. Director, Digital & Shopper Marketing
Walmart Canada
Sean Clark
President and Co-Founder
ShoeMe
Becoming the Co-Founder and President of ShoeMe.ca in early 2012, Sean has focused his time and energy on setting the initial vision and direction for the company as it carves out its leadership position in the Canadian online footwear market. Prior to co-founding ShoeMe.ca, Sean worked for Coastal Contacts Inc., the world's largest online optical company. Sean holds an MBA from the University of British Columbia, specializing in technology and entrepreneurship. Recently married, Sean enjoys dining out, playing squash and training for marathons.
Stepanie Erb
Manager, Social Media
Four Seasons Hotels Inc
Richard Cohene
Director of Marketing and Business Development
Beyond The Rack
Richard Cohene is an accomplished consumer marketer with over 10 years’ experience in both e-commerce and brick and mortar retail, specializing in fashion and consumer goods. At Beyond the Rack he has been responsible for the Marketing department (and growing its database from 50K to 10 million members. His creative mind has allowed him to manage SEM campaigns, social media platforms, affiliate networks, retargeting campaigns, Mobile web/APP and general UX, as well as manage various large partnerships with leading companies such as, Shoppers Drug Mart, Visa, Master Card, Facebook, Google, Rogers Canada, Hearst Digital Media, Major Networks and ELLE. Prior to BTR, Richard was the owner of Tichco which managed platinum eBay power seller accounts and ran pop-up shops in Montreal. He is a frequent speaker at international marketing and social media forums and has been praised for his expertise and marketing strategies in these fields.
Krista Collinson
VP logistics, eCommerce and Business Development
Toys R Us Canada
Krista Collinson serves as Vice President, Logistics, Ecommerce and Business Development, for Toysrus Canada. In this role, she works with the Canadian executive team on the development of short- and long-term logistics, supply chain and Omni-channel strategy for the business. She is recognized globally in the Toysrus family as being a key global leader in Omni channel, supply chain, technology and logistics, successfully leading the way for many countries, in new strategic initiatives within the company. Krista is an accomplished professional, with over 20 years of retail experience. She has proven track record of increasing revenues, profits and market share through savvy business and infrastructure initiatives. She has proven track record in Canada in the digital space, where she has been building for the future and integrating ecommerce within the retail business to delivering a best in class omni channel experience for customers. She recognizes the impact of inefficiencies in the business as it impacts the most important part of the value chain, the customer. With the transformation of supply chain automation and merchandise operations under her umbrella, she is moving the organization to demand driven supply chain methods in inventory management, forecasting and replenishment. Krista is an avid fundraiser, chairing the Toysrus Golf Classic for the past five years, and has served on the Board of Directors for Starlight (Ont) from Feb 2012 to July 2013, also served as co-chair of their Gala Fundraising committee. Krista is a Certified Management Accountant and holds a bachelor’s degree in Business Administration from Brock University.
James Connell
VP, eCommerce
Roots Canada Ltd
Tara Conway
Director of ECommerce
Toys R Us Canada
Tara joined Toys”R”Us as Manager, Marketing and Customer Service in 2005, and in 2009 was promoted to an expanded portfolio to include the management of website finance, P&L management, business intelligence and site technical performance. Since becoming Director of eCommerce in 2010 she has focused on the ecommerce business and development of omni-channel programs for the Company. Under her leadership, the sales and profitability growth for Toys “S” Us Canada website has consistently outpaced the industry. She is a key driver of global eCommerce development and works with peers around the world to develop best-strategies for web experience, logistics, and ecommerce. Tara successfully led the implementation of several new platforms and has developed innovative online marketing initiatives and strategies. She is well respected for her knowledge and collaboration and has been part of the integration of omni-channel strategies to drive optimization Corporately. Tara has built on her 15 years of multi-channel retail experience from American Express and Blacks Photo Corporation where she was responsible for the web-based marketing and promotions programs, customer retention strategies and loyalty programs.
Andrea Di Fabio
eCommerce Manager
Judith & Charles
Having begun her career as a web community developer ten years ago, Andrea never dreamed that her experience would take her on the path to the world of e-commerce and interactive marketing. From designing websites, to developing launch plans and executing digital campaigns for multi-national companies such as Bombardier and L’Oreal, she has witnessed the evolution of e-business and the growing importance of digital marketing from the front lines. Today, Andrea is spearheading the global expansion of Canadian fashion makers Judith & Charles. Having launched their e-commerce site in September 2013 with tremendous success, the brand is already gaining market share across Canada and into the US. In 2014, Andrea will continue her work expanding the e-business to cover international territories with a constantly evolving multi-channel platform and fully integrated digital marketing strategy.
Arash Fasihi
CEO
Cymax Stores
Arash Fasihi is an internet marketing entrepreneur who understands the eCommerce industry and envisions a clear direction for the future of online shopping. After having studied IT at both Capilano University and UBC, Arash began his sales career in theretail divisions of Future Shop and Best Buy. Building upon his academic history and work experience, in 2001 he launched his own software company aimed at developing and marketing eCommerce solutions for the retail industry. After noticing the onlinedemand for high quality furniture, Arash launched Cymax Stores in 2004. Over the past ten years, Arash has since grown the company to have processed over 1 million orders with total revenues exceeding $350 million.
Di Gallo
Director, Social Media
Indigo Books & Music
Di Gallo, Director of Social Media at indigo where she is responsible for the social media strategy across Indigo, social marketing and overseeing the different social (brand) channels like Facebook, Twitter, Pinterest, Instagram, Google+ and YouTube. She has been working in the social media space for over a decade for various industries - content portals, telecom, broadcast, entertainment and retail. An online shopping enthusiast who is intrigued by the ever-changing digital and social media landscape and its impact to the shopping experience. A true social shopping / social commerce omnichannel experience – the making of a (her) social shopping mecca. You can find her online at @digallo, about.me/digallo.
Georgia Genovezos
E-Commerce Director
Groupe Dynamite
Recognized as a leader in the retail & ECommerce spectrum, Georgia Genovezos leverages her more than 20 years of marketing management experience in Telecom, Wireless & E-commerce/Retail. She has held executive roles for a number of national and international companies where she developed and grew successful marketing and sales organizations among of which Fido/Rogers, Positron, Ice.com , Woozworld, Buffalo David Bitton & Groupe Dynamite. MS Leadership award winner, she is also a recognized leader in the business community. She is a member of the CMA and sits on the panel of judges for the RMA. She is also very active with many charitable organizations. Georgia possesses extensive subscription-based marketing expertise combined with solid understanding of e-tailing and retailing. Specialties: Telecom,Electronics, ecommerce, e-tailing & retailing. Leading marketing teams in strategic vision, CRM (Loyalty & retention), branding & social media.
David Grism
CMO
Loose Button
Tanbir Grover
Senior Director, eCommerce
Lowes Canada
Alaa Hassan
General Manager
iNetVideo.com
Josh Johnston
Ecommerce Manager
London Drugs
Josh Johnston is the eCommerce Manager for the Western Canadian retailer London Drugs Ltd. Josh has been in this role for over two years and has over ten years of eCommerce experience and a Master’s Degree in History. As the only manager in the company solely dedicated to eCommerce, Josh is responsible for growing the organizations online sales and recommending the strategic initiatives necessary to achieve positive sales growth. He has worked on, and helped architect such implementations as London Drugs in-store pickup service in over seventy bricks and mortar locations, the re-platforming of Londondrugs.com on a more robust eCommerce engine, and has taken a leadership role in establishing a holistic digital marketing strategy for the company. Josh is continuously working alongside the London Drugs Retail Operations Team to help create a truly omni-channel experience for customers. From deploying iPads at store level for staff use to creating geo-targeted store specific emails, London Drugs continues to push forward with omni-channel initiatives that enhance the shopping experience regardless of whether their customers shop in-store or online.
Jennifer Lee Koss
Co-Founder
BRIKA
Jen Lee Koss is Co-founder and Builder of Business of BRIKA.com, a curated online boutique. Jen is a Juilliard-trained cellist and graduate of Harvard University, Oxford University, and Harvard Business School. She has many years of experience in management, consulting, investment banking, and private equity in the retail sector. Upon moving to Toronto, she began reading In Life and In Fashion (a blog by BRIKA co-founder Kena Paranjape). Jen felt an immediate connection to Kena’s writing, and set out to meet her. Over a series of coffee dates and email exchanges, they discovered their contrasting personalities and skill-sets made them ideal business partners—and BRIKA was born.
Frederick Lecoq
Vice President, Marketing and E-Commerce
FGL Sports Ltd.
Hailing from Paris, France, Frederick Lecoq leads the marketing team at Canada’s number one sporting goods retailer – FGL Sports, operating banners such as Sport Chek and Atmosphere. Frederick joined the Calgary based organization with over 12 years of strategic marketing experience, specializing in e-commerce and digital marketing, brand management, and retail strategy. Before coming to FGL Sports, Frederick held titles with several world-class organizations, including: Vice President for Global Marketing & Strategy at LG Electronics Corporation, Marketing Director at Microsoft, and Marketing Director at Nokia. Throughout his career, Frederick has travelled the world, immersed in numerous multicultural marketing streams. He has established himself as a leader within the marketing community, offering high-level expertise in retail marketing and digital strategy, while showcasing proven results with industry-leading companies.
Andy Levey
Director of CRM
Cirque du Soleil
Dave Mack
Vice President of E-Commerce
The Source
Dave Mack is an experienced and well-respected E-commerce executive with over 20 years of Retail expertise. His energetic and enthusiastic leadership style continues to drive his success in the Canadian marketplace as he heads up one of Canada’s largest Wireless and Consumer Electronics Retailer on-line businesses, TheSource.ca. With a tireless focus on innovation within his current organization, he currently heads up all on-line activities at TheSource.ca including E-commerce and Business Development and has driven high double digit growth consistently over the past few years. Dave and his team leverage omni-channel strategies to accelerate the business forward, while maximizing productivity, resource efficiency, and improved operational costs all focused on ensuring The Source stays top of mind with Canadian consumers. His team’s efforts have earned industry recognition for several innovative digital initiatives including their 2013 win of the Top Achievement Award by the IMA as well as Bazaarvoice's Social Impact finalist award alongside Social Marketing leaders like American Express and LL Bean. He studied Business at the University of New Brunswick, and currently resides in Ontario, Canada with his wife and three kids.
Fraser Mackay
VP eChannels Delivery
CIBC
Fraser Mackay is Vice President of Self Service Projects, Operations and Support, CIBC Business Support & Strategic Initiatives, where he leads a large multi-disciplinary team responsible for delivery and operational support of CIBC’s digital properties including websites, online banking, mobile banking and ABMs. Since joining CIBC in 2002, Mr. Mackay has led organizational change to create the first Brokerage Technology and Internet Channel teams, launched the first iPhone banking app in Canada, mobile payments and remote cheque deposit, and gained industry recognition and awards for CIBC and President’s Choice Financial including Best Global Mobile Banking, Best Consumer Internet Bank and Best Canadian Public Site. Mr. Mackay has also held leadership roles combining business and technology at BMO Nesbitt Burns, Merrill Lynch Canada and ICL/Fujitsu Financial Services, where he implemented solutions for HSBC, ABN Amro, CGD Bank of Portugal and Barclays. Mr. Mackay is Co-chair of CIBC’s United Way Campaign and is also actively involved in his community as a fundraiser for the Ontario March of Dimes and as a volunteer head coach for a youth soccer team. Mr. Mackay holds a B.Sc. (Hons) in Mathematics and Computing and an HNC Certificate in Electronic and Electrical Engineering (UK).
Dave McLean
Director, Product Development
Indigo Books & Music
Dave McLean has been building online products for over 15 years - as a producer, analyst, product manager, consultant, and strategist. As Director, Product Management (New Platforms) at Indigo, he plays a key role in defining digital product innovation and is accountable for exploring new e-commerce, social, and mobile growth opportunities. His goal is to ensure Indigo is pushing the boundaries of retail innovation not only in Canada but around the world, looking for ways to create new customer value in the marketplace.
Steve McPhee
CMO
eLuxe
Steve is an tech entrepreneur with over 15 years of experience. Steve was a co-founder of MakeoverSolution, a technology and media company funded by Rho Canada and Village Ventures which was sold in 2011 to Stylecaster Media Inc. Steve is currently the COO of eLUXE, a Toronto-based start-up which operates eLUXE.ca an e-tailer of contemporary women’s clothing and accessories and runs the fashion and lifestyle media property The LuxeLife. Steve started his career at Procter & Gamble after graduating from Wilfrid Laurier University.
Anand Modha
Communications, PR and Social Media Management
Mondetta Performance Group
Following 6 years teaching English in Osaka, Japan, Anand returned to his hometown of Winnipeg, Manitoba where he was promptly hired by the Mondetta Clothing Company to handle all communication matters, having previously worked with the company as a freelance copywriter. During that time, he was responsible for virtually all written content across the entire scope of the organization: websites, blogs, executive speeches, business plans and proposals, just to name a few. Later, as the MPG - Mondetta Performance Gear activewear label began to make waves across North America, his responsibilities expanded to include both public relations and social media management which includes liaising with influential magazine editors from some of the most prestigious publications in the US and continually building and engaging with the growing online MPG community, respectively. Looking forward, Anand hopes to continue raising brand awareness both through traditional media channels as well as remaining innovative on fast-paced and continually shifting online platforms.
David Nagy
VP, Marketing
Live Out There Inc.
David Nagy is the Vice President of Marketing for Live Out There (LiveOutThere.com), an online retailer based in Calgary, Alberta that sells premium outdoor gear and apparel to active lifestyle enthusiasts across Canada. David is one of four team members that helped launch Live Out There from out of a coffee shop in late 2009, into one of Canada's fastest growing businesses, landing a spot on Profit Magazine's HOT50 list in 2013. David Nagy has a 12-year career as a interactive manager and online marketing professional and is well-versed in a wide spectrum of online marketing tools. His core competencies are in search marketing, online strategy, social media, website usability and email marketing. He is passionate about promoting the Live Out There mantra to "inspire, engage & enable" active lifestyle participation in Canada - and still enjoys "getting his hands dirty" while in planning and executing marketing programs as the company grows their team, and their brand, across the country. David has previously led interactive teams and developed technologies for clients such as Bayer, General Motors, HBO Comedy, Virgin Mobile, Wendy's, Arysta LifeScience, CMHC, Travel Alberta, Western Direct Insurance and many others. His work has spanned many industries from retail to travel/tourism, agriculture, healthcare and real estate.
Matt Nelson
Director, eCommerce Operations
Hudson's Bay Company
Kena Paranjape
Co-Founder
BRIKA
Kena Paranjape is Co-founder and Crafter of Brand of BRIKA.com, a curated online boutique. After earning an MBA from the Rotman School of Management at the University of Toronto, Kena created merchandising and marketing strategies for Old Navy, Banana Republic, Joe Fresh Style, and a Toronto-based eco-lifestyle concept store. In her spare time, she started a blog (In Life and In Fashion) to provide an outlet for her creative energy and to reignite her childhood passion for writing—through which she met her current business partner Jen Lee Koss.
Chris Parsons
Director of Marketing
Newegg Canada
Stephen Price
Web Manager
Snuggle Bugz
Renee Racine-Kinnear
Director, Digital Customer Experience
Indigo Books Inc.
Renee leads digital customer experience (CX) for Indigo Books, Canada’s largest books, entertainment and gift retailer. Her focus is on delivering against the customer’s expectation of a simple, enjoyable online shopping experience. By delivering insight into customer perspectives, she has helped to establish and grow leading internet properties, communities and a variety of successful digital programs across many verticals including retail ecommerce, financial, CPG, travel/tourism and entertainment. Renee has had the honour of working with many notable brands (and their agencies) prior to joining Indigo including Aeroplan, BMO, CBC, Clairol, Crest, Delta Hotels, Foresters, Hilton, HSBC, Lavalife, Olay and others.
Yves Rannou
Director eCommerce & Social Media, Air Canada Vacations
Air Canada
Yves is an executive eCommerce leader and visionary with a combined expertise in business management and usability consumer experience with 19 + years of professional experience in eCommerce, travel/tourism, telecommunications, & portals (Air Canada Vacations, Air Canada, enRoute, Sympatico MSN, Rogers, Bell Canada .. to name just a few). Yves has 25 + engagements as a professional guest speaker under his belt.
Hicham Ratnani
Co-founder and COO
Frank & Oak
Hicham Ratnani is a serial entrepreneur with a passion for consumer products and building companies from the bottom up. As the co-founder and COO of menswear e-tailer Frank & Oak, Hicham leads the brand’s operations, logistics, technology, and member services teams. He prides himself on being a ‘numbers guy’ who uses data intelligence to improve the customer experience, but is also a team leader and motivator, creating company culture behind the scenes. Hicham made his first dollar—online, no less—at the age of 13, and instantly became determined to start his own business. A high school (and later collegiate) football player, he brought his quick instincts and team leadership skills off the field to launch his first registered company while still in high school. After graduating from McGill with a Bachelor’s Degree in Electrical Engineering, Hicham became a technology strategist at Deloitte. He later left his corporate life to co-found Frank & Oak, living by his father’s mantra that “it’s better to make a cent on your own than a dollar from a check.” In just a short eighteen months, he’s successfully transformed the online brand and retailer into a menswear destination for the digital generation.
Nancy Richardson
Global Digital & Brand Strategy
Lululemon
Rosie Riolino-Serpa
AVP, Digital
Canadian Tire
Rosie Riolino-Serpa, AVP of Digital for CTC. In this capacity Ms. Riolino-Serpa is responsible for the CTR digital strategy and managing, maintaining, developing and improving the usability standards for the company’s integrated digital channel www.canadiantire.ca This includes promoting the Web site as a highly-visible and practical research channel, showcasing customer friendly mobile apps, digital catalog and allowing social to listen and improve our customers experience across all digital touch points. Her role also over sees the Digital Center of Excellence that works with all of the CTC banners, such as, Mark’s, FGL, CTFS, Petroleum, Automotive and Jumpstart. Prior to joining Canadian Tire, Ms. Riolino-Serpa spent 20 years at Rogers and Bell Canada where she was responsible for the strategic development of the Multi-Channel with emphasis on customer experience, driving the integrated brand strategy across all online Bell properties. In other roles at the company Ms. Riolino-Serpa also worked on a number of successful efficiency initiatives, managed and directed three major redesigns of the Rogers.ca and Bell.ca Web site and managed the first customer-facing application on Bell.ca. She also enjoyed a highly successful spell with Fusepoint Managed Services, overseeing the strategic development of the Installed Sales Team, Customer Account Management Team & Solution Architects, leading to an increased MRR of $1.5m.
Johnny Russo
Director, eCommerce
Mexx Canada
Johnny joined Mexx Canada in May 2013 and was brought on to lead their e-commerce and digital marketing division, which had launched in October 2012. As Director of E-commerce and Digital Marketing, he oversees everything from operations, customer service, design, marketing, social media, and project management. Prior to joining Mexx, Johnny worked for leading denim retailer Buffalo David Bitton in a similar capacity. Johnny has over 10 years of online marketing and E-commerce experience in retail, manufacturing, mobile, and software sectors. Johnny is energetic and passionate about the e-commerce and digital marketing field, and is obsessively trying to optimize and improve upon the online and multichannel customer experience. He believes vendors are partners, and technology and the finance department are friends.
Richard Sejean
Director of eCommerce
Browns Shoes
Peter Sheldon
Principal Analyst
Forrester
Paul Sine
VP, Marketing
Timex Canada Inc
Paul Sine leads a team of consumer marketers who are responsible for the development and execution of TIMEX Group Canada market strategies and tactics. Timex is the leading brand of watches in the Canadian marketplace. Paul has reorganized the marketing focus from mainstream classic advertising to driving digital leads and increasing conversion. Half of the brand management team is now fully dedicated to online integrated marketing initiatives involving timex.ca and Timex’s social properties; and establishing programs that drive conversion with Timex’s retail customers and sport marketing partners. Paul has a BSC in Microbiology from University of Toronto and 20 years of brand marketing experience. He is married with 3 children and enjoys playing doubles squash, maintaining a backyard ice rink, and competing in the Joe’s Team triathlon.
Lara Skripitsky
Director, Digital Marketing
Johnson & Johnson
Lara Skripitsky is the Director of Digital Marketing for Johnson & Johnson Inc. and leads the digital strategy for the Consumer division in Canada. She joined J&J in the summer of 2012 to head up J&J’s Digital Centre of Excellence and her team is responsible for building capabilities, championing excellence and driving innovation to deliver business growth for Canada across all areas of digital including ecommerce. She has over 15 years of experience in online advertising and marketing and was one of the original team that helped launch DoubleClick into the Canadian market place. Prior to J&J, she worked at General Mills, led the digital marketing strategy for Torstar Digital and most recently, worked with Rogers to lead the team that launched Canada’s first TV Everywhere platform, Rogers Anyplace TV. Lara holds a BAH in Women’s Studies and English from Queen’s University and an MBA from The Richard Ivey School of Business.
Jordan Versluis
eCommerce Manager
Boathouse Stores Canada
Jordan has worn many hats in nearly 8 years with Boathouse. Starting in sales at the store level before working his way up internally to digital marketing and design, Jordan became the company's second-ever e-commerce manager in 2012, a path that has given him a thorough understanding of Boathouse’s audience and objectives. He has spearheaded Boathouse’s transition to an omni-channel shopping destination, and under his watch, e-commerce sales have increased four-fold. Jordan is responsible for overseeing digital marketing and social media, website content and development, customer experience, and order fulfillment. But that's just his day job. By night, Jordan turns his attention to Cleverpixel.ca, a graphic design firm he has owned and operated since 2009.
Peter Watanabe
Director of Marketing and eCommerce
Staples Canada
Peter is responsible for customer acquisition, retention and share of wallet development for all direct marketing channels including email, digital, direct mail, catalogue and telesales.  Peter’s team also acts as the business lead for the two main eCommerce properties – staples.ca and staplespreferred.ca.  He has brought a customer first mentality to Staples and a key contributor to growing Staples into of the largest eCommerce players in Canada.

Prior to joining Staples, Peter held various marketing leadership positions at Fedex and Starbucks Canada.

Josephine Yue
Manager, eCommerce Integration
The Shopping Channel
Tanja Zelko
Director, Digital Marketing
Spinrite
Tanja is Director, Digital Marketing, for Spinrite, the largest marketer of hand-knitting yarns in North America's mass market. Overseeing the digital strategy, Tanja is focused on growing the organization’s current online communities and optimizing the online experience for their consumers. A digital marketing professional with ten years experience across a variety of industries, Tanja has a passion for social media, email marketing and of course, knitting.

Early-confirmed speakers:

Jeff Barto
Trust Strategist
Symantec
Guillaume Bouchard
CEO
iProspect Canada
Guillaume Bouchard is CEO of iProspect (formerly nvi, which he co-founded), a leading digital performance agency where he oversees business development and growth. Guillaume is results-driven, putting performance at the forefront of strategies. His plan: to attain clear goals that have the most impact for clients, trying every possible solution to get results.
Neil Capel
Founder and CEO
Sailthru
Neil Capel is the Founder and CEO of Sailthru, the leading provider of personalized marketing communications technology. Sailthru technology is driving a major shift in how today’s leading brands including Fab.com, Thrillist/Jack Threads, Everlane, Huffington Post, and Business Insider, engage with their individual customers and optimize their revenue opportunities. Neil’s successful track record of working on large-scale, high-demand web systems led him to develop Sailthru's unique Smart Data™ capabilities. Prior to founding Sailthru, Neil was the CTO for MusicNation, ASmallWorld, and Money-Media (acquired by The Financial Times). Today, Neil is also an adviser to several startups, including Refinery29.com and Zootoo.com and is a Venture Partner at Bowery Capital, a seed stage venture fund focused on transformational upgrades to enterprise technologies. Neil was also named to the The Silicon Alley 100 in 2011 and 2012 as one of New York City's most influential technology leaders. Sailthru has been named #30 on the annual Inc. 500|5000 list of the fastest-growing private companies including #2 in NY and #6 in the advertising and marketing category.
Rick Chavie
Vice President, OmniCommerce
hybris, an SAP Company
Rick Chavie is Vice President, OmniCommerce for hybris. He is responsible for creating the OmniCommerce vision and technology platform that enables seamless customer experiences across digital and physical touchpoints for global and mid-market companies in all major industry verticals. Chavie brings more than 25 years of industry experience including leadership roles at retailers such as The Home Depot and C&A, where he led transformation and growth programs. He has also held executive roles in technology, which include leading the global retail and wholesale business at SAP and leading global marketing and solution deployment for the retail and hospitality business at NCR. He has also served clients across the major retail and wholesale verticals, including hardlines, softlines, and food, and branded consumer manufacturers in his partner and leadership roles at Deloitte and Accenture. Chavie holds an MBA from the Harvard Business School, studied International Trade as a Fulbright Scholar at Germany’s Saarland University and the University of Cologne, and has a B.A. in German and Accounting, summa cum laude, from the University of St. Thomas in Minnesota.
Olivier Goulon
Associate Director
makazi group
A graduate of EM Lyon (business school) (1995), Olivier GOULON began his career as an international product manager with L’Oréal, and subsequently became Marketing Director for Europe at Atari (video games), before founding LSP in 2000, a video games developer that he sold in 2004 to the Canadian group Hip Interactive, of which he became Vice President of Global Publishing and CEO for Europe. He then created 6PM, a performance-based marketing agency belonging to the Fullsix group, the European leader in relationship marketing. He co-founded Gamned!, a company acquired in 2013 by MAKAZI Group, of which he has become an Associate Director.
Chris Hooven
Sr. Vice President of Sales & Business Development
OSF Global Services
Chris Hooven Senior VP of Sales & Business Development OSF Global Services Chris Hooven is the VP of Sales & Business Development for OSF Global Services, an international firm specializing in ecommerce platform customization, implementation, and integration as well as custom solutions development. With more than 25 years of experience, Chris advises top retailers in responsive design, platform technology selection, front-end and back-end integration, mobile application development, website personalization, and management of complex IT solutions. Chris has also held senior level positions at HiWired, VistaPrint, Open Source Technology Group, Silent Systems and Cognex Corp. http://www.linkedin.com/in/chooven
Steve Irvine
Group Director, Global Marketing Solutions
Facebook
Steve Irvine is Group Director of Global Vertical Strategy Facebook where he manages a team focused on building trusted advisory relationships with C-level decision makers at some of the largest brands and agencies in Canada. Steve is a seasoned executive and successful entrepreneur with a track record of success in the digital and social media marketing industry. Prior to joining Facebook, Steve was the co-founder and CEO of 80/20 Solutions. An innovative web-based marketing software company that helped industry-leading brands and agencies build more profitable and loyal consumer relationships through multi-channel 1:1 marketing automation, dynamic campaign management and real-time performance measurement. Steve is a former senior strategic advisor on technology, new media and social marketing to the managing director of IMG, the world's largest entertainment, sports and Media Company. Prior to IMG, Steve was the CEO of Motion Media Interactive, where he worked with large strategic accounts such as Microsoft, Sprint and Sun Media to drive innovative new digital revenue streams for traditional media companies. Steve started his career in the financial sector as a technology analyst and was one of the early champions of the cloud computing model. He is an academic, all-Canadian graduate, from York University in Toronto.
Dave Lewan
Vice President, Sales
ForeSee
Dave Lewan manages the sales team in Eastern Canada, as well as the team responsible for ForeSee’s In-Store measurements.  He also manages ForeSee’s sales organization focused on the public sector, including government departments and agencies, non-profit organizations, and higher education institutions.  Dave leads ForeSee’s continuing expansion in these markets to help organizations measure and manage satisfaction of their website and in-store visitors.

Dave brings more than 20 years of experience with sales, leadership, online strategy, technology, and consulting. Most recently, he served as vice president of product marketing and management at Gevity HR, where he served as the primary leadership and planning force for Gevity’s product and solutions strategy.

Dave graduated from the University of Minnesota with a degree in Speech Communications.


Ramsey Mansour
VP of Marketing
Purolator
As Vice President of Marketing, Ramsey Mansour is responsible for Purolator’s marketing activities, including strategy, segmentation, communications, public relations, brand, direct and digital marketing, customer research, competitive intelligence, strategic partnerships, product marketing and new product development. Prior to joining Purolator in 2011, Mr. Mansour spent over 20 years within the transportation and logistics industry; leading various marketing, sales, M&A and technology initiatives, including assignments within North America, Europe and Asia. A native of Canada, Mr. Mansour graduated from Concordia University with a BComm in finance and accounting. He later earned an MBA from the University of Phoenix.
Martin Priest
Manager, Online Business Development
Lowe's Canada
Donald Robinson
VP of Sales
Rakuten MediaForge
Rajen Ruparell
Senior Vice President of Global Sales / Co-Founder Groupon International
Groupon, Inc.
Rajen Ruparell is the Senior Vice President of Global Sales at Groupon. He previously served as Managing Director at Groupon UK, Ireland and Denmark; and was charged with starting and building the Groupon Goods channel as GM/VP. Rajen’s current role overlooks North American and Global Partnerships for Groupon, including large retailers. Previous to Groupon, Rajen co-founded the company CityDeal in Europe, which was acquired in 2010 by Groupon and became Groupon’s international business arm. He expanded the European business to 500 employees in less than a year and moved to Chicago as a senior leader of Groupon ahead of their IPO in 2011. Previously, Rajen spent time in e-commerce venture capital in both North America and Europe before moving to London to help launch CityDeal. He holds an MSc in Management from Imperial College Business School. Rajen is a Trustee of the Chicago Architecture Foundation (CAF) and serves on the Executive Advisory Boards of the Canada-US Business Council and Techweek.
Bal Sahjpaul
Head of eCommerce
Air Canada
Marc Smith
Director, eCommerce Market Development
Canada Post
Since joining Canada Post over 8 years ago, Marc has been leveraging his extensive expertise in technology product management and deep insights into eCommerce and Retail trends to improve the experience of the new Connected Shopper. He leads the development of Canada Post eCommerce strategies that enable the best online shopping experience all the way to delivery (and returns if it doesn't work out!). The emerging requirements of the Connected Shopper now drives the market to improve the shopping experience in all channels, and to integrate shipping into Omni-Channel strategies for the benefit of leading Retailers and Shoppers alike. Prior to joining Canada Post, Marc had product management responsibilities at Entrust, a leading provider of data and identity security solutions for private enterprises and governments worldwide.
Rob Sopkic
Vice President Sales, North America
Sociomantic
Rob Sopkic joins Sociomantic as Vice President Sales, North America.  Previously, he was Regional Vice President of Sales at Criteo.  During his time there, Rob met with hundreds of retailers across the country and witnessed the rise in demand for a transparent performance display offering.  Prior to Criteo, Rob spent several years as a Regional Sales Director within AOL’s Advertising.com unit where he managed a team of sellers responsible for selling performance advertising solutions to Retail accounts on the west coast. Previously, Rob spent four years in media planning and account management at blue-chip agencies Publicis and BBDO. He holds a bachelor of arts degree from the University of Toronto and is a proud father of two.
Bill Tighe
Vertical Lead, e-commerce
Facebook
Bill Tighe is the Vertical Lead, e-commerce at Facebook, where since 2011, he has worked alongside Canada’s top marketers and advertising agencies. Previously, Bill spent 9 years at Google in Canada, leading strategy and efforts focused on AdWords, YouTube, analytics and DoubleClick networks as they relate to eComm and DR. Born in Barrie, Bill is a graduate of Saint Francis Xavier University in Antigonish, Nova Scotia.
Michael Turcsanyi
President
OrderDynamics Corp
Michael Turcsanyi is one of the founding partners of OrderDynamics. He has over 10 years of experience in eCommerce and managed services. He is currently President of OrderDynamics. Michael is responsible for the coordination, management, and leadership of all sales and marketing activities including new business acquisition, strategic partnerships, communications, and developing the OrderDynamics service model. Throughout his career, Michael has held leadership roles with responsibility for delivering large-scale eCommerce websites and Software-as-a-Service (SaaS) applications. Michael is recognized as a thought leader within the Canadian eCommerce industry, having led Omni-Channel keynote presentation, workshops and thought leadership presentations at some the country’s largest commerce events including eTail Canada, STORE Conference, Retail West, Dx3 Canada and more.
Paresh Vadavia
Co-Founder & Director of Affiliate Marketing
OPMpros.com
Paresh Vadavia started off his affiliate marketing career in 2006, as Affiliate Manager for Ice.com. During this time, he made a name for himself thanks to his hard work, dedication, and networking skills – ultimately winning LinkShare’s Golden Link Publisher’s Choice Award in 2008 and nominated again in 2009. Today, he is the co-founder of OPM Pros, an award-winning affiliate marketing agency based in Montreal, Quebec that works closely with major retailers across North America to help them maximize their affiliate revenue. OPM Pros manages 80+ affiliate programs for clients like BeyondtheRack.com, ALDO Group, Roots Canada, MyJewelryBox.com, Mexx.ca, Garage Clothing, 1800flowers.com & many more.
Annette Warring
President
Aegis Media Canada
Annette Warring is President of Aegis Media Canada. She oversees across Canada Carat, Vizeum, Isobar, iProspect, Aegis Media Deep Blue and Velocity, which offer communications services that include media planning and strategy, digital creative execution, brand tracking, social media activation, experiential marketing and marketing analytics. In this capacity, Annette Warring has spearheaded the group’s digital shift and led to its full integration into the agency. In the past year, she has contributed to double the share of digital revenue across Aegis Media Canada. She has ensured that all the business units are working to deliver the brand vision of reinventing the way brands are built, that media offering is leveraged on behalf of clients and that business development efforts are pursued across Canada.
Tammy Nyman
Vice President of Operations and Account Services
OrderDynamics
Tammy Nyman is the Vice President of Operations and Account Services at OrderDynamics. She leads the Account Services Practice, a team whose mission is to ensure OrderDynamics’ clients are maximizing revenue and profit potential of their clicks-and-bricks channels such as web, mobile, email, social, and in-store. For over 8 years at OrderDynamics, Tammy has specialized in creating effective Omni-channel retailing solutions that help retailers transform their online and offline marketing strategies into highly personal shopping experiences for their customers. Tammy has a BA in Psychology from York University and a degree in Advertising Media Sales from Humber College. Previous experience includes Media Planning at Cossette Media and Marketing at the Canadian Cancer Society.
David Johnson
Sales Director
eCommera
Curt Weaver
Sales Engineer
eCommera