Sean Clark

President and Co-Founder
ShoeMe

Becoming the Co-Founder and President of ShoeMe.ca in early 2012, Sean has focused his time and energy on setting the initial vision and direction for the company as it carves out its leadership position in the Canadian online footwear market. Prior to co-founding ShoeMe.ca, Sean worked for Coastal Contacts Inc., the world's largest online optical company. Sean holds an MBA from the University of British Columbia, specializing in technology and entrepreneurship. Recently married, Sean enjoys dining out, playing squash and training for marathons.

Check out the incredible speaker line-up to see who will be joining Sean.

Download The Latest Agenda

Day 2

Thursday, June 5th, 2014

17:00 Pure Play C-Level Panel Discussion: Starting An eCommerce Business From The Ground Up

The Canadian consumer loves the digital age, and pure play businesses are popping up fast to satisfy their desire to shop smoothly online. The executives on this panel discuss the state of the Canadian eCommerce industry and how they have found their formula for success.
• Understanding how culture of eCommerce entrepreneurship has been developing in Canada
• Discussing what ways funding has been done to get the pure plays off the ground
• Lessons learned: top advice from ups and downs experienced

Day 3

Saturday, July 5th, 2014

08:55 Utilizing Data To Create Highly Personalized Interactions

As technology and customer expectations progress at an ever-increasing pace, how do we determine where to focus our energy and our budgets most effectively? How do we maximize limited marketing dollars while yielding greater understanding of customers and driving revenue? Join Sean and learn how to tackle these big questions by leveraging a data-driven, flexible and cohesive marketing program. Strategies discussed include:
• Geo-targeting website content and email messaging to deliver relevant material and high conversions
• Showing customers the right thing at the right time using data driven merchandising
• Using purchasing patterns to inform your marketing calendar
• What a user’s platform says about their buying habits and how you can build your site to benefit
• Tapping into media buzz to anticipate demand