eTail Canada 2014 (past event)
05 - 07 May, 2014
Hyatt Regency Toronto, Toronto, ON
Contact Us: 1.646.200.7530
Tanbir Grover
Senior Director, eCommerce
Lowes Canada
Check out the incredible speaker line-up to see who will be joining Tanbir.
Download The Latest AgendaDay 3
Saturday, July 5th, 2014
13:40 Panel Discussion: Addressing Your Staffing Challenges In A Digitally Optimized Environment
With your consumers able to connect with your brand at any time, you need to have a solid multi-channel plan. You also need to tap into the various channels and engage the consumer. How to do all this? With a team that is digital-focused and has the business skills to integrate digital into the marketing funnel. These experts will discuss how they have coordinated their departments to create a new breed of marketer/eCommerce associate by:
• Outlining the skill sets required for successful staffing of your digital marketing team
• Creative talent
• Digital experience
• Knowledge of computer code
• Finding and hiring the right talent with a cross-functional business-first mind-set
• Streamlining your communications across departments to promote cross-pollination of initiatives and innovation
• Outlining the skill sets required for successful staffing of your digital marketing team
• Creative talent
• Digital experience
• Knowledge of computer code
• Finding and hiring the right talent with a cross-functional business-first mind-set
• Streamlining your communications across departments to promote cross-pollination of initiatives and innovation