eTail Canada 2014 (past event)
05 - 07 May, 2014
Hyatt Regency Toronto, Toronto, ON
Contact Us: 1.646.200.7530
Hicham Ratnani
Co-founder and COO
Frank & Oak
Check out the incredible speaker line-up to see who will be joining Hicham.
Download The Latest AgendaDay 2
Thursday, June 5th, 2014
11:30 Driving Customer Loyalty Through Personal Connections
In the world of mass consumption, customers are looking to make personal connections with brands. Hicham Ratnani, co-founder and COO of online menswear brand Frank & Oak explains ways to reimagine your brand and connect with each customer individually. Highlights include:
• Using technology to connect with your customers’ personal values
• Using multiple touch points to create unique and engaging content
• Driving engagement and brand loyalty through individualized experiences
• Don’t just create a brand, create your brand
• Using technology to connect with your customers’ personal values
• Using multiple touch points to create unique and engaging content
• Driving engagement and brand loyalty through individualized experiences
• Don’t just create a brand, create your brand
17:00 Pure Play C-Level Panel Discussion: Starting An eCommerce Business From The Ground Up
The Canadian consumer loves the digital age, and pure play businesses are popping up fast to satisfy their desire to shop smoothly online. The executives on this panel discuss the state of the Canadian eCommerce industry and how they have found their formula for success.
• Understanding how culture of eCommerce entrepreneurship has been developing in Canada
• Discussing what ways funding has been done to get the pure plays off the ground
• Lessons learned: top advice from ups and downs experienced
• Understanding how culture of eCommerce entrepreneurship has been developing in Canada
• Discussing what ways funding has been done to get the pure plays off the ground
• Lessons learned: top advice from ups and downs experienced